Ron Amadeo
OnePlus is in a period of turmoil.
The Chinese company has lost co-founder Carl Pei. In 2020, And it has undergone a turbulent merger with Oppo over the past year. No one outside the company knows what the future of OnePlus will look like, but the latest smartphone, the OnePlus 10 Pro, seems to suggest what the new OnePlus era will be.
OnePlus is part of a large smartphone company under the umbrella of BBK. Just as General Motors operates a number of car companies, all BBK brands choose from the same parts boxes and manufacture similar products, but they target different markets. OnePlus’ BBK sister companies Oppo, Vivo and Realme are focused on China, and iQOO is focused on India. OnePlus was BBK’s western-oriented wing.Launch country 1 + 1 It was America and Europe, but that makes a lot of sense. The three largest markets for smartphones, in turn, are China, India and the United States.
With the Oppo merger taking place, it’s hard to say that OnePlus is still focused on the West. OnePlus 10 Pro debuted Three months ago In China, I’m only on the coast of the United States now. Even after this delay, the device will not be released in the United States without any loss of functionality.
The main way OnePlus differentiates itself from its competitors is to use its unique fast-charging technology, Warp Charge. The OnePlus 10 Pro is improving its technology by introducing 80 W warp charging. However, OnePlus did not build a new 80 W warp charger for the US market, so US customers will have to buy last year’s charger. This is only 65W. There’s nothing to prevent OnePlus from making an 80W charger. 120V US power system. The company simply didn’t do that.
Ron Amadeo
| Specifications at a glance: OnePlus 10 Pro | |
|---|---|
| screen | 6.7 inches, 3216 x 1440 OLED, 120 Hz |
| OS | Android 12 with oxygen OS skin |
| CPU | Qualcomm Snapdragon 8 Gen 1 |
| sheep | 8GB |
| storage | 128GB |
| networking | Wi-Fi 6, Bluetooth 5.2, GPS, NFC, |
| port | USB Type-C |
| Rear camera | 48MP main
8MP 3.3x telephoto 50MP wide angle |
| Front camera | 32 MP |
| size | 163 x 73.9 x 8.6 mm |
| weight | 201 g |
| battery | 5000 mAh |
| Starting price | $ 899 |
| Other benefits | 65 W fast charging, wireless charging, optical in-display fingerprint sensor |
OnePlus’ China prioritization could indicate a slight setback from the US market, as BBK already has three other brands focused on China. The Oppo merger also feels like a counter-argument to the original OnePlus strategy. OnePlus was once important enough to become an independent company under BBK, but now it’s not.
The merger of OnePlus and Oppo also brings a daunting and unclear future for OnePlus software. OnePlus and Oppo each have their own Android skin. OnePlus has traditionally adhered to the design of Stock Android and adds additional features (although the company has moved away from this strategy over time). Oppo’s ColorOS, like many Chinese Android skins, is all Apple’s envy, Counterfeit version Of iOS.
of July 2021OnePlus and Oppo they merge Their opposite Android skin says this move will help businesses create faster updates. In December 2021, the OnePlus 9 Android 12 update confirmed this unified direction for the first time. A kind of disaster..Just last month, Oppo and OnePlus announced a software merger. it was cancelled..
So OnePlus didn’t create 10Pro software in a month. It was created primarily under an old plan. No one knows what the Android 13 update plan for this phone will look like, but it will offer three years of major software updates. Blow up the software department and try to rebuild it a month before the device goes on sale, causing confusion. Also, while OnePlus understands what software should be, major updates won’t go smoothly.
In this context we bring us to you OnePlus 10 Pro review. No one can stop the annual update cycle of smartphones, even while the company is completely restarting.
